ELLE INTERNS

Tuesday 4 June 2013
Although nay submitted, I thought I would share my draft of the Elle Magazine Interns Fashion Writer piece. Headline & 250 words on the person you would most like to interview in the fashion industry - it could be a designer, a show producer, a make-up artist, a hair stylist or a model.

The Kiely Club For English Roses

With the aesthetic of grandma's house and quaint muses that ooze from afternoon tea dacnes and traditional school uniforms to dreamy 70's prints and office darlings, Orla Kiely is the designer dream for the girl who never want to grow up.
The only thing of greater inspiration than the ever imaginative coquettish fantasy we are invited to is her ability to commit to a refreshing brand aesthetic.
The brand embodies a bon-chic whimsicality, somewhat unimaginable to the trend-a-holic retinas and has aided to breath heart-breaking nostalgia into the lungs of fashion.
It is a rare and seductive quality to strip away elements anf remind people of what makes their heart flutter, juxtapose to trend prediction.
Her charming gravitas towards natural textiles and screen print to absorb greater depth to her fabric empthatically stands out in the rise of more popular, avant-garde processes, dramatically fortifying the sentimental ripples cascading through the visual offerings.
AW13 filled our craniums with nonchalently thrown together beehives and roll necks in shades of olive and fawn for the Orla cadets AW uniform. Steely intakes were met with the scuttling tones of typewriter keys frantically clicking as an atmospheric wave of office sounds blanketed the room before the first doe-eyed beauty sauntered through "the office"
The casually coiffed English Rose army flaunted their milk bottle hoisery, egg yolk seventies skirts and dashes of refined peter pan collars as they skittishly gossiped and sipped tea. A captivating peek into the internal moodboard of a strong willed lady.

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